I stayed in this lovely apartment for the month of December and wanted it for January but some other lucky person booked it first. Short walk to shopping, taxis, fantastic gym and healthy walk to pool and city center. And what a FANTASTIC view. Nice neighborhood. As a solo female, I liked the secure building. Patty and Claudio are very helpful.
We stayed 3 nights in this spacious and clean apartment. All the appliances are brand new. It even had a washer and dryer which we took advantage of after being several days in the jungle. James was our English-speaking TA contact and Patricia was available as the family contact though it really helps if you know Spanish as the family's English is limited.
The family members who live in the building were super nice and helpful and went out of their way to make us feel welcomed. We had a car though if we didn't two family members drive cabs (cabs are reasonable in Loja) so getting around would be easy.
The apartment is fully equipped. One con is that the water pressure was sometimes lacking and we provided feedback to them. All in all a great experience and a terrific view of the city.