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Closes in 23 min: 11:00 am - 5:00 pm
Open today: 11:00 am - 5:00 pm
Review Highlights
Great, fun place to visit!

We love taking guests to Schell's. We have been there several times - watching the peacocks and... read more

Reviewed 5 weeks ago
Sara J
A great place to visit for both beer and history lovers!

Since I come from the town where the brewery is located, and since I do like their refreshing adult... read more

Reviewed 5 weeks ago
Tom E
New Ulm, Minnesota
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Traveller Overview
  • Excellent67%
  • Very good27%
  • Average4%
  • Poor1%
  • Terrible1%
Travellers talk about
“root beer”(64 reviews)
“brewery tour”(49 reviews)
“tasting room”(32 reviews)
Step back in time at this majestic brewery, nestled in the wooded hillside overlooking the Cottonwood River. Established in 1860, this 150+ year old brewery is nationally renowned for its award winning beers, with varieties to fit everyone’s tastes...more
Closes in 23 min
Hours Today: 11:00 am - 5:00 pm
See all hours
Suggested duration: 2-3 hours
1860 Schells Rd, New Ulm, MN 56073-3834
+1 800-770-5020
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All reviews root beer brewery tour tasting room grounds are beautiful gift shop great tour great beer different beers taste testing brewing process your choice beer tasting at the end tour guide was very knowledgeable worth the trip copper kettle deer park lots of history
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1 - 10 of 341 reviews
Reviewed 5 weeks ago

We love taking guests to Schell's. We have been there several times - watching the peacocks and deer, shopping in the gift shop, having a beer outside with the various bands playing, it is all just fun! Also beautiful at Christmas when all the luminaries...More

Date of experience: December 2018
Thank Sara J
Reviewed 5 weeks ago

Since I come from the town where the brewery is located, and since I do like their refreshing adult beverages, I might be a bit prejudiced, but Schells brewery, museum, and park is a great place to spend some time. The brewery museum has items...More

Date of experience: October 2018
Thank Tom E
Reviewed 16 January 2019

We walked around the property when we got there. In the summer the flower garden's are beautiful, but not so much in the winter. The gift shop had expanded since I was there 20 years ago, and it was so much fun to see the...More

Date of experience: January 2019
Thank Dawn B
Reviewed 12 December 2018

Went on a tour with another couple on a HOT July day. The tour was interesting, informative, and fun! We had a great time in the tasting hall and all the beers were delicious. The atmosphere (and the rest of our tour group) really made...More

Date of experience: July 2018
Thank cer325
Reviewed 21 October 2018 via mobile

We went on the tour. It was booked so we had to wait over an hour. That was fine though as the grounds are beautiful. Even in the fall. The tour was not what I expected. There wasn’t much info on how the beer is...More

Date of experience: October 2018
Thank 2gothere
Reviewed 18 October 2018

Schell's does Octoberfest right!!! This is our second year attending, and we wished we lived closer, as we would make this an annual trip. Everyone at Schell's is very friendly and helpful. If you visit during the Octoberfest (2nd Saturday in October), come in on...More

Date of experience: October 2018
Thank Susan R
Reviewed 16 October 2018

Wow, a huge party under the rent! We weren’t able to tour the brewery because of the festival but we toured the museum and grounds and it is wonderful.

Date of experience: October 2018
Thank Debbie P
Reviewed 2 October 2018

My husband and I really enjoyed the August Schell Brewery tour. Not only was it priced right (cheap!) but it was highly informative. We really enjoyed learning about this family run business. The beer tasting was fun with a really nice variety of tasting options....More

Date of experience: September 2018
Thank beccaR13
Reviewed 29 September 2018 via mobile

Tom gave a great tour, which was followed by tasting 6 different beers. What made this really special was hearing the brewery history, the family history, the city history, and some of the larger German emigrant experience and how the family that owns the brewery...More

Date of experience: September 2018
Thank brianmclark
Reviewed 28 September 2018 via mobile

Family outing to see the history of famous family owned and run business. Tour guide was knowledgeable and entertaining. Plenty of interesting vintage artefacts to inspect. A good beer tasting time that included discussion of hops, abv and ibu that other brew tours haven't. Extensive...More

Date of experience: September 2018
Thank burygirlkeeper
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Questions & Answers
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29 September 2018|
AnswerShow all 2 answers
Response from Nerdian | Reviewed this property |
In the main building museum/shop. That is also where the bottling video is in the back room. Check website because hours vary per day/season.