Sapporo Beer Museum

Sapporo Beer Museum: Hours, Address, Sapporo Beer Museum Reviews: 4/5

Sapporo Beer Museum
4
11:00 AM - 6:00 PM
Tuesday
11:00 AM - 6:00 PM
Wednesday
11:00 AM - 6:00 PM
Thursday
11:00 AM - 6:00 PM
Friday
11:00 AM - 6:00 PM
Saturday
11:00 AM - 6:00 PM
Sunday
11:00 AM - 6:00 PM
About
Sapporo is Japan’s most popular beer; this interactive museum includes a tour and beer-tasting.
Suggested duration
1-2 hours
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4.0
1,240 reviews
Excellent
388
Very good
597
Average
216
Poor
28
Terrible
11

Surprising Horizons
Helsinki, Finland589 contributions
Dec. 2021 • Couples
The free tour consists of a room full of picture displays. You don't see any thing else of note it interest As of December 2021 they have removed the English/Korean sheets that accompany each display so you have to make do with the one sentence summary. The beer tasting in the tasting hall is fine, you get 3 small beers for 800¥, there are signs around to limit your time to thirty minutes but it was quite dead the day we visited.
Written 24 December 2021
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

Zachary H
Tokyo, Japan4,459 contributions
Sep. 2020 • Couples
For a beer with such a supposedly rich history, the museum, which feels a bit like an afterthought, does not do it justice. The tasting room, similarly, was not friendly - pushing all guests out within 30 minutes of sitting down.

Don’t expect much from the museum gift shop either.
Written 12 September 2020
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

뀨 뀨
4 contributions
Jul. 2019 • Friends
맥주회사에서 소비자에게 소개하는 박물관으로 체험형 마케팅을 이용한 박물관이다.

이러한 마케팅 방식을 채택하는 박물관은 다 그렇듯이 회사 설립 배경에서 부터 그 동안의 병 디자인, 광고 포스터, 제조 방식 등등 이러한 것들을 전시 잘 해 놓았으며, 마지막 대미는 삿포로 맥주의 시음이다.

마이너스가 있다면 이 곳에서 자신의 물건을 잃지 마시길, 화낸 직원의 모습을 볼 수 있음. 무서웠으며, 직원의 도움도 요청 못하고 나옴 좋은 기억이 아님.

It is a museum that beer companies introduce to consumers and is a museum that uses hands-on marketing.

As in all museums adopting this marketing method, we have displayed these things from the background of the company's establishment to the bottle design, advertising posters, manufacturing methods, and so on, and the last taste is the tasting of Sapporo beer.

Bad thing is, don't lose your own stuff here, and you'll see an angry employee(the bad way). It was scary, and it's not a good memory to leave without asking for help from the staff.
Written 24 June 2020
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

KTrev123
Perth, Australia36 contributions
Feb. 2020
We enjoyed the Sapporo Beer Museum. It was pity there wasn't a bit more English through the exhibition but it was still very interesting. The beer hall at the end made it a complete experience and it was great to try the different beers available. There is lots do do in the Beer Garden area so definitely worth a trip.
Written 10 March 2020
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

Krubee
Singapore, Singapore484 contributions
Feb. 2020
One of Hokkaido's historically significant sites and established a Hokkaido Heritage site in 2004, it is the only beer museum in Japan and one of the most beautiful buildings. With its famous red brick and perfectly stacked up beer barrels near the entrance it is indeed one of a kind. Located in Higashi-ku Sapporo you need to take bus 88 (Factory Line Loop Bus) from JR Sapporo station bus stop and it takes about 15 to 20 mins. It costs about 210 yen one way. The museum is even more beautiful in winter where the snow covers the rooftop, beer barrels and surrounding areas. It's perfect for a lovely photo and videos to cherish and remember especially during winter. Entrance is free but guided tours with free beer tasting is also available. The museum is a previous beer refinery and became a museum afterwards. It has exhibitions of photos, magazines, news and articles about the history of beer making. The area during Meiji period was originally established as Beet factory then later became Kaitaku-shi Brewey and in 1887 it became the one of the world's famous beer - Sapporo Beer Factory. It ceased operation in 1965 and became a museum in 1987. Today it is one of the most visited sites in Sapporo. There is a souvenir shop inside the museum where you could buy souvenir items - we bought the famous Sapporo Beer Glass and some sweets, their prices are reasonable and not expensive on the average below 1000 Yen. There is also a large beer glass photo both where you could take an insta-worthy photo in the sparkling yellowish golden color of the beer. At the other side of the first floor is a bar area where you could taste different variants of the delectable Sapporo beer. Going up 2nd floor you will have a view of a big yellow beer refining machine. Just outside the museum is the Sapporo Beer Garden, where many restaurants and grilled bars are lined up to taste that perfect beer with a pair of hot grilled foods. It is indeed a magical experience in this truly unique and one of a kind Beer museum in the world.
Written 9 March 2020
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

simon_and_emma69
Workington, UK59 contributions
Feb. 2020
This is certainly a well organised and presented 'museum'. The displays have nearly everything in English and are thoughtfully laid out to take you through the history of the brewery - a more fascinating story than I expected. It's this history that makes the visit worthwhile - after all the brewing process is similar all over the world but the story of each brand and brewery is unique. Opted for the full tasting session and it was great to try the different products back to back - confirmed my preference for when drinking elsewhere!
Written 9 March 2020
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

Jonathan C
23 contributions
Nov. 2019
Learn the history of Sapporo beer and how it has transformed into a famous household name. A huge historical place with plenty to learn, see and do. For those who wants to quench their thirst, you can try out some of their different flavors of beer. Your tummy will be satisfied for sure. Definitely a good place to chill and just relax.
Written 28 February 2020
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

Mengyau
Singapore, Singapore580 contributions
Feb. 2020 • Solo
Your visit to Sapporo will not be complete with a visit to the Sapporo Beer Museum, eventhough you are not a beer fan. The museum building has an impressive red brick exterior and was a beer factory. The museum is well laid out with easy to see displays. It is a simple museum but captures the history concisely. There is a paying tour and a free entrance one without guide. I chose the free one. Both ends at the beer bar where you can sample the selection and pay from a vending machine.
Written 24 February 2020
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

Marivic D
Venice, Italy384 contributions
Feb. 2020 • Friends
Get the free tour. Take time to read all the captions in the museum displays. Best of all, go to the tasting room and order the tasting menu of Sapporo beer. Order cheese on the side. Enjoyable experience!!!
Written 21 February 2020
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

Jeffry b
Essendon, Australia9,265 contributions
Oct. 2019
Sapporo Beer is very well-known in Japan, some think it's the best beer in the country. Hokkaido's pure water is said to account for the clean finish. You will see how the beer is made, and you can also get a good meal to go with it. We enjoyed out trip to the beer factory very much, a bus from downtown will take you to the beer factory, or as we would say, the brewery.
Written 20 February 2020
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

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Frequently Asked Questions about Sapporo Beer Museum

Sapporo Beer Museum is open:
  • Tue - Sun 11:00 am - 6:00 pm
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