Insadong

Insadong, Seoul: Address, Insadong Reviews: 4/5

Neighbourhoods • Points of Interest & Landmarks
About
Though touristy, this vibrant neighborhood is one of the cultural and artistic hubs of Seoul. Great tea houses, restaurants, street food, galleries and souvenir shops make it a must-see area.
Suggested duration
2-3 hours
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Admission tickets
from A$17.68
All you need to step foot in the door.
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Top ways to experience Insadong
Popular mentions

4.0
6,412 reviews
Excellent
2,581
Very good
2,829
Average
877
Poor
96
Terrible
29

ejkb
Grand Rapids, MI450 contributions
Nov. 2021
We visit this each time we visit Seoul as there are some nice shops here. The only one I avoid is the official tourist place (can't think of the name) because you are hounded the minute you enter the door. Too bad as it is fun to look around here. Other shops are not like that. My husband especially likes the art supply shops.
Written 5 December 2021
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

Brian M
Reading, United States11 contributions
Oct. 2021
You can find a great deal to do in the bustling neighborhood. There are museums, palaces, temples, and shopping all within easy walking distance. We stayed in two different parts of Insadong and it was a perfect spot for our time in Seoul.
Written 10 November 2021
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

MNataro
Pyeongtaek, South Korea395 contributions
Nov. 2020
Lots of terrific shops and restaurants, it's a fun artsy district that we had a great couple of hours in. Try the "dragon's beard" sweets made right there on the street!
Written 24 April 2021
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

Andy. T
Birmingham, UK102 contributions
Nov. 2020 • Couples
Insadong has loads of shops and galleries, loads of coffee houses and restaurants. The palaces are a shortish walk away as is the Hanok area which is also worth the trip.
Written 21 November 2020
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

H2712K50
Israel2,074 contributions
Nov. 2020
Known as a traditional street and represents the culture of the past and present. It contains a mixture of historic and modern atmosphere, shops, cafes, good atmosphere.
Written 4 November 2020
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

Guven D
96 contributions
Sep. 2019
Very good place for shopping and for lunch. You can buy Korean traditional products there and you can have traditional Korean lunch or dinner there.
Written 12 August 2020
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

Carol
Anniston, AL204 contributions
Aug. 2019
One of my favorite areas to shop! There's a shopping street lined with shops selling all kinds of traditional Korean crafts, gifts, and souvenir type items, and the prices were much lower than what you'd find in other areas. I particularly loved the little handcrafted purses. I bought several for my lady friends and they were the perfect size to fill with face masks and other goodies.
There is a fun and lovely three story shopping center called 'SS' with bright yellow walls that features a ton of super fun art installations and a lot of really cool shops. I visited this location several times because it was so cool and I loved the shops. At the top of it is the infamous 'poop; themed cafe where you can get a variety of toilet inspired desserts. It wasn't for me but I enjoyed giving it a peek. This area is definitely a must-visit if you like art and/or like to shop.
Written 13 July 2020
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

EnThaSe
15 contributions
Dec. 2019 • Couples
This area is sooo beautiful full of traditional korean houses(Hanoks) that turned into amazing restaurants and stores. A high end area. We spent most of our days there. It has everything you need or want. ❤️❤️
Written 11 July 2020
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

Paul T
Grand Rapids, MI632 contributions
Sep. 2019
Great place to hang out for a couple hours and just take in new encounters with delight. Every step is a new adventure here with people, culture, history, art, and the tacky.
Written 6 June 2020
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

정민 이
3 contributions
May 2020
Insadong was a place where we could feel the traditional beauty of Korea.
And Ssamji-gil in Insadong was a really beautiful place.
There were colorful lanterns everywhere.
I went to a cafe in Ikseon-dong nearby, and it was a remodeled hanok. I could feel the beauty of Hanok very well.
Written 30 May 2020
This review is the subjective opinion of a Tripadvisor member and not of TripAdvisor LLC.

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Frequently Asked Questions about Insadong

Insadong admission prices can vary. Entrance tickets currently cost AU$17.38, while a popular guided tour starts around AU$8.77 per person. See all 110 Insadong tickets and tours on Tripadvisor

Insadong can be crowded, so we recommend booking e-tickets ahead of time to secure your spot. If you book with Tripadvisor, you can cancel at least 24 hours before the start date of your tour for a full refund. See all 110 Insadong tickets and tours on Tripadvisor




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