We noticed that you're using an unsupported browser. The TripAdvisor website may not display properly.
We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.
The latest reviews. The lowest prices. The perfect place to shop for hotels.
Map
Satellite
Map updates are paused. Zoom in to see updated info.
Reset zoom
Updating Map...
Get directions
Address: Magic Alley, Henley Street, Stratford-upon-Avon CV37 6QW, England
Phone Number:
+44 844 824 8600
Website

TripAdvisor Reviewer Highlights

Read all 251 reviews
Visitor rating
  • 132
    Excellent
  • 47
    Very good
  • 16
    Average
  • 15
    Poor
  • 39
    Terrible
Great selection of books

Didn't go into the attraction but really enjoyed the book shop. Great selection of unusual titles nice to see independent shops still going

Reviewed 1 week ago
BlackpoolCarol
,
blackpool
via mobile
Add Photo Write a Review

251 Reviews from our TripAdvisor Community

Traveller rating
Traveller type
Time of year
Language
Showing 249: English reviews
blackpool
Level Contributor
153 reviews
41 attraction reviews
common_n_attraction_reviews_1bd8 66 helpful votes
Reviewed 1 week ago via mobile

Didn't go into the attraction but really enjoyed the book shop. Great selection of unusual titles nice to see independent shops still going

Helpful?
Thank BlackpoolCarol
Buxton, United Kingdom
Level Contributor
94 reviews
42 attraction reviews
common_n_attraction_reviews_1bd8 40 helpful votes
Reviewed 2 weeks ago

Having visited when passing through Stratford we came back for a second visit during a weekend stay. The exhibitions and treasure hunt had changed so we were able to experience the whole thing anew. And got 100% right again :-) We also bought the first book in the Wizards Thatch series of books to read at home and loved it.... More 

Helpful?
Thank 1984flower
Boston, United Kingdom
Level Contributor
170 reviews
111 attraction reviews
common_n_attraction_reviews_1bd8 97 helpful votes
Reviewed 2 weeks ago via mobile

A fantastically quirky little place to go on a clue solving mission through parts of books written by the owner of the establishment. A great way for the author get interest in his stories and a fab time for our daughter of who thought it was the best part of our 2 days in Stratford. The clues are changed every... More 

Helpful?
Thank DonDons369
Kenilworth, England, United Kingdom
Level Contributor
7 reviews
Reviewed 20 March 2017 via mobile

Visited today and it entertained my 11yr old Grandson for over an hour. The quiz kept him busy as we went through the different rooms. Exhibits are good and detailed storyline. Staff were friendly and took time to check his quiz answers.

Helpful?
Thank Derek J
Level Contributor
5 reviews
5 attraction reviews
common_n_attraction_reviews_1bd8 1 helpful vote
Reviewed 21 February 2017 via mobile

I love this place, it's utterly bonkers and very charming. It's a small attraction, but, because they change the story on display regularly, it feels like a new attraction each visit. The puzzle that you can complete as you look around makes the experience so much more immersive and fun, I took my daughter for a birthday treat today and... More 

Helpful?
Thank Clare P
Truro, United Kingdom
Level Contributor
23 reviews
common_n_attraction_reviews_1bd8 6 helpful votes
Reviewed 16 February 2017

VIsited here as a family, four adults two children. Initial!y it seemed small but the further you went the more interesting it became. It, successfully, kept us all interested. The quiz was extremely well thought out! Very clever and good value!

Helpful?
Thank KRGA_12
Preston, United Kingdom
Level Contributor
21 reviews
9 attraction reviews
common_n_attraction_reviews_1bd8 12 helpful votes
Reviewed 16 February 2017 via mobile

Came across this place by chance, fantastically friendly and very funny people who made us welcome. We (2 grown ups & 10 year old) thoroughly enjoyed solving the quiz and being awarded our certificates as graduates of the Ministry of Time. We bought all sorts of fun books in the shop. Our daughter is tearing through the Chronicles of Wizard's... More 

Helpful?
Thank Traveller21212
Nuneaton, United Kingdom
Level Contributor
70 reviews
38 attraction reviews
common_n_attraction_reviews_1bd8 27 helpful votes
Reviewed 15 February 2017

Visited Stratford with my American friend last weekend, and as massive fans of the wizarding world we had to pay a visit. The Wizarding museum has changed a lot since my last visit; although we know nothing about The Wizard's Thatch series, the displays were beautiful and atmospheric and the cryptic puzzle sheet a lot of fun to fill in.... More 

Helpful?
Thank Tribal_Tree
Slough, United Kingdom
Level Contributor
6 reviews
common_n_attraction_reviews_1bd8 3 helpful votes
Reviewed 11 February 2017

I loved this small attraction, it is quirky and different and is fabulous for your inner child. Where else can you buy a magic wand take a wizarding test and grab a coffee! OK, so it's a small venue and it gets a little cramped at times, but it has been put together with real though and imagination. As a... More 

Helpful?
1 Thank Somuchtodosolittle
Chester, United Kingdom
Level Contributor
13 reviews
5 attraction reviews
common_n_attraction_reviews_1bd8 14 helpful votes
Reviewed 31 January 2017

Myself and my husband had a weekend in Stratford and wandering around the lovely streets came across "magic Alley" A very small place tiny rooms and took about 10 minutes to get around. Nothing special at all, so over priced couldn't believe they could charge anything! Should be free, do not bother.

Helpful?
1 Thank 731Maria

Travellers who viewed STMO'S Magic Alley also viewed

Stratford-upon-Avon, Warwickshire
Stratford-upon-Avon, Warwickshire
 
Stratford-upon-Avon, Warwickshire
Stratford-upon-Avon, Warwickshire
 

Been to STMO'S Magic Alley? Share your experiences!

Write a Review Add Photos & Videos

Is This Your TripAdvisor Listing?

Own or manage this property? Claim your listing for free to respond to reviews, update your profile and much more.

Claim Your Listing

Questions & Answers

Here's what previous visitors have asked, with answers from representatives of STMO'S Magic Alley and other visitors
6 questions
Ask a question

See all questions (6)

Questions? Get answers from STMO'S Magic Alley staff and past visitors.
Posting guidelines
Typical questions asked:
  • Do I have to buy a ticket for my infant?
  • How do I get there using public transportation?
  • Is there a restaurant or café onsite?