I went to this hotel more than 3 times for my business trips in Isfahan. Each time I expected a change in quality, but it never happened. First of all the reception is not really hospitable. They usually do not welcome you warmly. The room quality is also not really good, the TV has a bad quality too. The breakfast is not much of special thing too. It seems this hotel does not want to compete among the other ones in this touristic city. The placement of the hotel is also close to one the most crowded streets which does not allow you to go to sleep before it gets lonely until midnight.

We selected this hotel becasuse it had been reasonably well, rated on the Trip Advisor website. But, we were in for a severe disappointment. The rooms were stuffy and airless, the toilet and showers leaked and so the bathroom floor was covered in water and seepage. The rooms were tired and in need of renovation. There is a building site nexyt door and the noise of the generator running all night was deafening and made sleep impossible. Breakfast was poor. We complained and sought another room which was granted only after we contacted the Government tour company. The new room stiull had bathroom seepage! The next day we cpompalined again and inpsected another four rooms - all of which had batrhroom seepage - clearly a hotel plumbing issue. At this stage we departed - the hotel deducted a 35% cancellation fee and we went acroiss the road to the Abbasi Hotel - at a cost of an extra $40 a night - this turned out to be a wonderful decision because the hoek was superb.

Spent 2 nights at Safir Hotel, price 98 USD p/night. Rooms clean, TV (only Iranian), mini fridge, really odd loo (small seat hole, never seen this before but we managed). The hotel was partially being renovated, so the odd banging here and there, but not at night or early morning. Must say, the people at reception desk were really helpful with bus times and ticket information. Location is a short walk (15 mins) to bazar (go at night when cooler and livelier) and short walk to bridges.

Breakfast buffet typical Iranian (flat bread, cucumber, tomato, honey, jam, boiled egg, a kind of lime green jelly which we thought was off but really refreshing and other Iranian food). There is also a dark, small coffee shop, in the basement which serves coffee and some snacks. Wifi in lobby. Caters mostly for Iranian tourists and business people, but as tourists we were well looked after.

Tip - if you plan on buying any enamel wear, handicrafts or similar, do it in Esfahan as Tehran has none to be found with the quality and price offered by the bazar.

Tip - when in the bazar area / square be mindful of some of the Iranian kids ( 12 y/old ish). We had experience with 1 who told us a sob story about his life in Afghanistan and ended up he only wanted money from us, he was well dressed, spoke good English. It wasn't until a local Iranian man came over and basically said some words in Farsi that he backed off and we ended up walking off. Nothing too major but something to be aware of. All in all most of the Iranian people who stopped to ask " where from" really just wanted to talk. They are mostly very friendly and kind.

Safir was the best hotel I stayed during my Iran Journey, very clean room, free wireless Internet, very friendly and helpful staff, Excellent location and professional manager.
it is close to the main tourist attractions and as my conference was in Abbasi hotel, the location for me was ideal.
They even upgraded our room to a nice suite. as twin room was not available in that time front desk said that I must wait for 1 hour but the manager upgraded our room to a presidential suite.

I love this hotel and definitely I will go and stay there again.