I've stayed at this hotel for three time now as i lived in this area before and i like to come back to it as often as i can. And in this three times i had a different experience: the first time was ok, second time a disaster and the third time was a blast!
Knowing that our previous stay was a nightmare and that we had a elderly family member with us that wasnt able to enjoy her stay as well as she should the hotel's Acting Deputy General Manager made everything is her power to make sure our stay this time would be perfect. And it was: late check in took three minutes. And we were welcomed with a warm smile. Everything was already prepared for us when we got there so all we had to do was sign. The room (230) was one of the best we have stayed so far and although it was in front of the elevator we could barely hear any noise. The room as sparkling clean. Maybe because last time one of ou main complaint was concerning the cleaning this time it was spotless and hopefully it will be the same next time we visit them.
Breakfast is included on the room's rate wich is always a nice touch and they have a small detail that for us means the world: they have a microwave for guest to use. As well as cuttlery, plates, sauces and all you need if you wanna have an early night in. Which was really useful for us this time.
The room as coffee and tea facilities, a nice tv with national channels and a really good coconut body wash! :)
The hotel isnt central. But you have a few buses right in front that in 10 minutes leave you on Walthamstow station and from there you can reach everywhere in London. Also from there you have direct bus to Straford in case you wanna catch the national express to Stansted Airport. And Walthamstow is a great area, the real London in my opinion. Where you have a local shopping centre and a Saturday morning market.
Also behind the hotel you have a sainsburys which might always come handy.
So in case you were wondering if you should or not stay in this hotel, dont hesitate. Its a modest hotel but you have there eveything that you need to have a pleasant stay, including a great Acting Deputy General Manager that in our case changed the opinion we had about this hotel.

I have stayed at this hotel numerous times and have always recevied great service. Because I travel around the world for business, I know a thing or two about customer service in hotels, and at this hotel you get the best. I normally stay at Holiday Inn or Holiday Inn Express because of the points and because they are located everywhere. I strongly recommend this hotel to anyone, business or leisure.

Stayed for one night in June 2010, it was by far the cheapest hotel in the London E4 area.
The room was clean and comfortable. The reception friendly and helpful. It was a very hot night and the air con worked like a dream.
Breakfast was included in the price and was good value, it was billed as 'continental' but included sausages and scrambled eggs, you could also get fresh fruit, youghurts, cereals, toast, croissants, jams etc.and a variety of hot drinks and fruit juces.
There is a small bar and internet facilities. The car park was free.
The hotel does not mind you having take away food delivered to the hotel, ideal for those on a budget.
Thre is a regular bus service that runs from the main road and the stop is close to the hotel, but it is not ideally located for central London.

We have stayed in a few holiday inns now and have to say that this one was the most disappointing. The staff weren't very welcoming. Had dinner in the hotel the evening we arrived and must say for the price it was bad. The chips were burnt and if you wanted water you had to buy a large bottle for £3. Bit of advice - go across to the cafe in Sainsburys - you get a better meal and they serve til 7pm. That was all they had. We weren't even asked if the meal was okay. Breakfast was mediocre. Cereals weren't labelled, orange juice was like water and the scrambled eggs were smothered in salt. I asked them to activate the telephone in my room for which they took a swipe of a credit card (which was fine) but when I went to use the phone it wouldn't work. I rung down to reception and they said oh the phones aren't working but you can come and use the one in reception!! I declined as I was not wanting to make a private phone call in such a public place. The phones were still not working when I checked out 3 days later. When there are two people staying in a room what's the story with giving them one bath towel? Do they expect you to share? I left breakfast at 9am and asked the staff for an extra towel and they said that they would send it up. by the time I left the hotel at 11am I still hadn't seen an extra towel. On checking out the staff just checked the computer and said that's fine (because I had paid in advance) they didn't even ask if I enjoyed my stay and was everything alright. As I said I have stayed in a few holiday inns before so I know what to expect but I just felt that they were really scrimping here and the level of customer service was bad.